---
title: "Drivepoint case study — Kwirita"
description: "Strategic-finance software for consumer brands. Web app work from onboarding and the design system through a later beta, plus a redesigned Excel add-in."
url: "https://kwirita.com/work/drivepoint/"
---

# Drivepoint

Strategic-finance software for consumer brands. Web app work from onboarding and the design system through a later beta, plus a redesigned Excel add-in.

Plate XVIII. *Soft light*.

- **Years**: 2023–2026
- **Role**: Product design engineer
- **Setup**: Consulting engagement
- **Scope**: Web app onboarding and design system rollout, smartModel v5 functionality and web app redesign, excel add-in redesign, web app iteration through beta
- **Platform**: Web, Excel

## The company

Drivepoint makes strategic-finance software for consumer brands. In June 2023, it described SmartModel v5 as its omnichannel forecasting product, bringing direct-to-consumer, Amazon, wholesale, and retail forecasts into one place with product-level inventory planning.

## The work

I consulted with Drivepoint from March 2023 to July 2026, mostly on and off through 2025. I was involved with its web app from its inception, including onboarding and the design system rollout.

For SmartModel v5, I worked mostly on the corresponding functionality and the web app redesign introduced with the update. I redesigned the Excel add-in. In 2026, as the team fully embraced AI in its workflow, I helped build the next web app iteration using AI, building on the founder’s initial design-system scaffold through beta release.

## What carried over

My Drivepoint lesson: prototype in the actual source code, then ship the pull requests.

## Sources

- [Drivepoint, June 2023 name and platform announcement](https://www.drivepoint.ai/post/drivepoint-strategic-finance-launch)

[Next: Pantastic](https://kwirita.com/work/pantastic/index.md) · [All work](https://kwirita.com/work/index.md)

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Write early, while the names and screens can still change. A few lines are enough: what it does, who it’s for, how far along you are. I reply within two working days, Manila time.

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---

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